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海城:"電商助農(nóng) 郵我先行"直播活動 助力農(nóng)特產(chǎn)出圈

2023-04-07 16:36
  
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  為全面推進(jìn)國家鄉(xiāng)村振興重點(diǎn)工作,加快實(shí)施“互聯(lián)網(wǎng)+”農(nóng)產(chǎn)品出村進(jìn)城,切實(shí)助力海城市農(nóng)產(chǎn)品銷售,北京佳仕百年教育科技有限公司積極行動,每周一到周五下午7:30在抖音直播間開展“電商助農(nóng) 郵我先行”活動。通過組織全市郵政企業(yè)及營業(yè)網(wǎng)點(diǎn),以助農(nóng)直播帶貨和短視頻推廣等線上+線下相結(jié)合的形式開展助農(nóng)銷售活動,進(jìn)一步擴(kuò)大海城市農(nóng)產(chǎn)品品牌知名度、辨識度,提高海城市農(nóng)產(chǎn)品競爭力。


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  據(jù)悉,本次助農(nóng)直播活動由北京佳仕百年教育科技有限公司和中國郵政集團(tuán)有限公司海城市分公司共同舉辦,旨在充分發(fā)揮直播電商在拓展農(nóng)產(chǎn)品上行渠道和打造消費(fèi)新場景方面的優(yōu)勢作用,豐富線上線下產(chǎn)銷對接形式,助力農(nóng)業(yè)增效、農(nóng)村繁榮、農(nóng)民增收。

  活動現(xiàn)場,北京佳仕百年教育科技有限公司和中國郵政團(tuán)隊(duì)通過抖音直播的形式向廣大粉絲客戶展示了海城大米、南果梨坨、南果梨汁等特色產(chǎn)品,截至目前共助力銷售海城大米2000余斤,近期銷售南果梨坨、南果梨汁等系列產(chǎn)品60余件,廣盛食品果果糕、甜甜圈、750G大禮包等系列產(chǎn)品50余件。


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  此次直播戰(zhàn)線不僅時(shí)間拉得長,而且得到了抖音、淘寶、拼多多等平臺的大力支持,并通過海城各個鄉(xiāng)村的線下推廣來達(dá)成產(chǎn)品的宣傳力度,構(gòu)建了“政府+平臺+企業(yè)”聯(lián)動協(xié)作機(jī)制。結(jié)合直播活動的開展加大海城區(qū)域公共品牌“澄州呈禮”的宣傳力度,合力打造電商產(chǎn)業(yè)帶、優(yōu)化產(chǎn)品質(zhì)量與品牌管理、提升物流供應(yīng)能力等,切實(shí)幫助電商產(chǎn)業(yè)提檔升級。

  品控是做好電商直播的基礎(chǔ),佳仕百年堅(jiān)持高標(biāo)準(zhǔn)、把好質(zhì)量關(guān)。在各鄉(xiāng)、村上報(bào)當(dāng)?shù)剞r(nóng)特產(chǎn)品后,海城項(xiàng)目部人員再進(jìn)行實(shí)地考察,優(yōu)先將供應(yīng)鏈組織能力強(qiáng)、價(jià)格有優(yōu)勢的產(chǎn)品上架直播間。據(jù)海城項(xiàng)目負(fù)責(zé)人介紹,“我們成立商品采選團(tuán)隊(duì),形成覆蓋全市的產(chǎn)品信息收集、價(jià)格談判、資質(zhì)審核等全鏈條產(chǎn)品引入和服務(wù)體系,贏得口碑夯實(shí)貨品基礎(chǔ)。”產(chǎn)品選定后,在策劃方面,佳仕百年專門組織隊(duì)伍針對所選商品進(jìn)行重新包裝,使產(chǎn)品能夠在眾多同類產(chǎn)品中脫穎而出。主播方面,主打穩(wěn)重可靠的形象,以清晰的產(chǎn)品介紹、親和的語言,取得廣大粉絲的信任。


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  通過直播帶貨,中國郵政發(fā)放上萬張超值滿減券回饋用戶,帶動海城農(nóng)產(chǎn)品銷量,打造“原汁原味原產(chǎn)地”的海城爆款農(nóng)產(chǎn)品。同時(shí),中國郵政充分發(fā)揮信息流、資金流、實(shí)物流“三流合一”的平臺優(yōu)勢,實(shí)現(xiàn)“沉浸式直播+原產(chǎn)地直采+一鍵式直寄”的全流程服務(wù),為企業(yè)提供全產(chǎn)業(yè)鏈綜合解決方案,為消費(fèi)者提供物美價(jià)廉、原汁原味的優(yōu)質(zhì)產(chǎn)品,搭建城鄉(xiāng)百姓直銷直購的綠色渠道。

  據(jù)了解,“電商助農(nóng) 郵我先行”活動是佳仕百年和中國郵政雙方整合各自資源,暢通農(nóng)特產(chǎn)品上行通道,助推農(nóng)產(chǎn)品上行的重要合作,更是中國郵政持續(xù)服務(wù)好國家鄉(xiāng)村振興戰(zhàn)略,積極開展農(nóng)產(chǎn)品直播帶貨的重要環(huán)節(jié),也是海城電子商務(wù)進(jìn)農(nóng)村示范項(xiàng)目以來,舉辦的大型助農(nóng)惠民的活動。今后佳仕百年將繼續(xù)協(xié)同郵政創(chuàng)新直播生態(tài)模式,不斷挖掘電商助農(nóng)潛力,用切實(shí)行動拓寬農(nóng)產(chǎn)品銷售渠道,解決農(nóng)戶銷售難題,為服務(wù)鄉(xiāng)村振興貢獻(xiàn)力量。

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FreeMarker template error (DEBUG mode; use RETHROW in production!): Template inclusion failed (for parameter value "inc_js_body.html"): Template not found for name "1/zqweb/inc_js_body.html". The name was interpreted by this TemplateLoader: MultiTemplateLoader(loader1 = com.jspxcms.common.freemarker.AdapterTemplateLoader@4177d074, loader2 = ClassTemplateLoader(resourceLoaderClass=org.springframework.web.servlet.view.freemarker.FreeMarkerConfigurer, basePackagePath="" /* relatively to resourceLoaderClass pkg */)). ---- FTL stack trace ("~" means nesting-related): - Failed at: #include "inc_js_body.html" [in template "1/zqweb/info_news.html" at line 64, column 1] ---- Java stack trace (for programmers): ---- freemarker.core._MiscTemplateException: [... Exception message was already printed; see it above ...] at freemarker.core.Include.accept(Include.java:164) at freemarker.core.Environment.visit(Environment.java:330) at freemarker.core.Environment.visit(Environment.java:336) at freemarker.core.Environment.process(Environment.java:309) at freemarker.template.Template.process(Template.java:384) at com.jspxcms.common.file.LocalFileHandler.storeFile(LocalFileHandler.java:147) at com.jspxcms.core.html.PInfo.doMakeHtml(PInfo.java:101) at com.jspxcms.core.html.PInfo.makeHtml(PInfo.java:47) at com.jspxcms.core.html.HtmlServiceImpl.makeInfo(HtmlServiceImpl.java:50) at com.jspxcms.core.html.HtmlServiceImpl$$FastClassBySpringCGLIB$$ca793f53.invoke() at org.springframework.cglib.proxy.MethodProxy.invoke(MethodProxy.java:204) at org.springframework.aop.framework.CglibAopProxy$CglibMethodInvocation.invokeJoinpoint(CglibAopProxy.java:736) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:157) at org.springframework.transaction.interceptor.TransactionInterceptor$1.proceedWithInvocation(TransactionInterceptor.java:99) at org.springframework.transaction.interceptor.TransactionAspectSupport.invokeWithinTransaction(TransactionAspectSupport.java:282) at org.springframework.transaction.interceptor.TransactionInterceptor.invoke(TransactionInterceptor.java:96) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:179) at org.springframework.aop.framework.CglibAopProxy$DynamicAdvisedInterceptor.intercept(CglibAopProxy.java:671) at com.jspxcms.core.html.HtmlServiceImpl$$EnhancerBySpringCGLIB$$84c9d0f2.makeInfo() at com.jspxcms.core.service.impl.InfoServiceImpl.updateHtml(InfoServiceImpl.java:829) at com.jspxcms.core.service.impl.InfoServiceImpl.updateHtml(InfoServiceImpl.java:751) at com.jspxcms.core.service.impl.InfoServiceImpl.update(InfoServiceImpl.java:359) at com.jspxcms.core.service.impl.InfoServiceImpl$$FastClassBySpringCGLIB$$3b2ee07e.invoke() at org.springframework.cglib.proxy.MethodProxy.invoke(MethodProxy.java:204) at org.springframework.aop.framework.CglibAopProxy$CglibMethodInvocation.invokeJoinpoint(CglibAopProxy.java:736) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:157) at org.springframework.transaction.interceptor.TransactionInterceptor$1.proceedWithInvocation(TransactionInterceptor.java:99) at org.springframework.transaction.interceptor.TransactionAspectSupport.invokeWithinTransaction(TransactionAspectSupport.java:282) at org.springframework.transaction.interceptor.TransactionInterceptor.invoke(TransactionInterceptor.java:96) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:179) at org.springframework.aop.framework.CglibAopProxy$DynamicAdvisedInterceptor.intercept(CglibAopProxy.java:671) at com.jspxcms.core.service.impl.InfoServiceImpl$$EnhancerBySpringCGLIB$$8c174753.update() at com.jspxcms.core.web.back.InfoController.update(InfoController.java:530) at com.jspxcms.core.web.back.InfoController$$FastClassBySpringCGLIB$$6206d7eb.invoke() at org.springframework.cglib.proxy.MethodProxy.invoke(MethodProxy.java:204) at org.springframework.aop.framework.CglibAopProxy$CglibMethodInvocation.invokeJoinpoint(CglibAopProxy.java:736) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:157) at org.apache.shiro.spring.security.interceptor.AopAllianceAnnotationsAuthorizingMethodInterceptor$1.proceed(AopAllianceAnnotationsAuthorizingMethodInterceptor.java:82) at org.apache.shiro.authz.aop.AuthorizingMethodInterceptor.invoke(AuthorizingMethodInterceptor.java:39) at org.apache.shiro.spring.security.interceptor.AopAllianceAnnotationsAuthorizingMethodInterceptor.invoke(AopAllianceAnnotationsAuthorizingMethodInterceptor.java:115) at org.springframework.aop.framework.ReflectiveMethodInvocation.proceed(ReflectiveMethodInvocation.java:179) at org.springframework.aop.framework.CglibAopProxy$DynamicAdvisedInterceptor.intercept(CglibAopProxy.java:671) at com.jspxcms.core.web.back.InfoController$$EnhancerBySpringCGLIB$$addb333a.update() at sun.reflect.GeneratedMethodAccessor1272.invoke(Unknown Source) at sun.reflect.DelegatingMethodAccessorImpl.invoke(DelegatingMethodAccessorImpl.java:43) at java.lang.reflect.Method.invoke(Method.java:606) at org.springframework.web.method.support.InvocableHandlerMethod.doInvoke(InvocableHandlerMethod.java:205) at org.springframework.web.method.support.InvocableHandlerMethod.invokeForRequest(InvocableHandlerMethod.java:133) at org.springframework.web.servlet.mvc.method.annotation.ServletInvocableHandlerMethod.invokeAndHandle(ServletInvocableHandlerMethod.java:97) at org.springframework.web.servlet.mvc.method.annotation.RequestMappingHandlerAdapter.invokeHandlerMethod(RequestMappingHandlerAdapter.java:849) at org.springframework.web.servlet.mvc.method.annotation.RequestMappingHandlerAdapter.handleInternal(RequestMappingHandlerAdapter.java:760) at org.springframework.web.servlet.mvc.method.AbstractHandlerMethodAdapter.handle(AbstractHandlerMethodAdapter.java:85) at org.springframework.web.servlet.DispatcherServlet.doDispatch(DispatcherServlet.java:967) at org.springframework.web.servlet.DispatcherServlet.doService(DispatcherServlet.java:901) at org.springframework.web.servlet.FrameworkServlet.processRequest(FrameworkServlet.java:970) at org.springframework.web.servlet.FrameworkServlet.doPost(FrameworkServlet.java:872) at javax.servlet.http.HttpServlet.service(HttpServlet.java:647) at org.springframework.web.servlet.FrameworkServlet.service(FrameworkServlet.java:846) at javax.servlet.http.HttpServlet.service(HttpServlet.java:728) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:303) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.apache.tomcat.websocket.server.WsFilter.doFilter(WsFilter.java:52) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.apache.shiro.web.servlet.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:112) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.apache.shiro.web.servlet.ProxiedFilterChain.doFilter(ProxiedFilterChain.java:61) at org.apache.shiro.web.servlet.AdviceFilter.executeChain(AdviceFilter.java:108) at org.apache.shiro.web.servlet.AdviceFilter.doFilterInternal(AdviceFilter.java:137) at org.apache.shiro.web.servlet.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:125) at org.apache.shiro.web.servlet.ProxiedFilterChain.doFilter(ProxiedFilterChain.java:66) at com.jspxcms.core.support.BackSiteFilter.doFilter(BackSiteFilter.java:50) at org.apache.shiro.web.servlet.ProxiedFilterChain.doFilter(ProxiedFilterChain.java:66) at org.apache.shiro.web.servlet.AbstractShiroFilter.executeChain(AbstractShiroFilter.java:449) at org.apache.shiro.web.servlet.AbstractShiroFilter$1.call(AbstractShiroFilter.java:365) at org.apache.shiro.subject.support.SubjectCallable.doCall(SubjectCallable.java:90) at org.apache.shiro.subject.support.SubjectCallable.call(SubjectCallable.java:83) at org.apache.shiro.subject.support.DelegatingSubject.execute(DelegatingSubject.java:383) at org.apache.shiro.web.servlet.AbstractShiroFilter.doFilterInternal(AbstractShiroFilter.java:362) at org.apache.shiro.web.servlet.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:125) at org.springframework.web.filter.DelegatingFilterProxy.invokeDelegate(DelegatingFilterProxy.java:347) at org.springframework.web.filter.DelegatingFilterProxy.doFilter(DelegatingFilterProxy.java:263) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.orm.jpa.support.OpenEntityManagerInViewFilter.doFilterInternal(OpenEntityManagerInViewFilter.java:178) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at com.jspxcms.core.support.CsrfFilter.doFilterInternal(CsrfFilter.java:25) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.web.filter.RequestContextFilter.doFilterInternal(RequestContextFilter.java:99) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.web.filter.HttpPutFormContentFilter.doFilterInternal(HttpPutFormContentFilter.java:109) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.web.filter.HiddenHttpMethodFilter.doFilterInternal(HiddenHttpMethodFilter.java:93) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.web.filter.CharacterEncodingFilter.doFilterInternal(CharacterEncodingFilter.java:197) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.springframework.boot.web.support.ErrorPageFilter.doFilter(ErrorPageFilter.java:130) at org.springframework.boot.web.support.ErrorPageFilter.access$000(ErrorPageFilter.java:66) at org.springframework.boot.web.support.ErrorPageFilter$1.doFilterInternal(ErrorPageFilter.java:105) at org.springframework.web.filter.OncePerRequestFilter.doFilter(OncePerRequestFilter.java:107) at org.springframework.boot.web.support.ErrorPageFilter.doFilter(ErrorPageFilter.java:123) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:241) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:208) at org.apache.catalina.core.StandardWrapperValve.invoke(StandardWrapperValve.java:219) at org.apache.catalina.core.StandardContextValve.invoke(StandardContextValve.java:110) at org.apache.catalina.authenticator.AuthenticatorBase.invoke(AuthenticatorBase.java:492) at org.apache.catalina.core.StandardHostValve.invoke(StandardHostValve.java:165) at org.apache.catalina.valves.ErrorReportValve.invoke(ErrorReportValve.java:104) at org.apache.catalina.valves.AccessLogValve.invoke(AccessLogValve.java:1025) at org.apache.catalina.core.StandardEngineValve.invoke(StandardEngineValve.java:116) at org.apache.catalina.connector.CoyoteAdapter.service(CoyoteAdapter.java:452) at org.apache.coyote.http11.AbstractHttp11Processor.process(AbstractHttp11Processor.java:1201) at org.apache.coyote.AbstractProtocol$AbstractConnectionHandler.process(AbstractProtocol.java:654) at org.apache.tomcat.util.net.AprEndpoint$SocketWithOptionsProcessor.run(AprEndpoint.java:2468) at java.util.concurrent.ThreadPoolExecutor.runWorker(ThreadPoolExecutor.java:1145) at java.util.concurrent.ThreadPoolExecutor$Worker.run(ThreadPoolExecutor.java:615) at org.apache.tomcat.util.threads.TaskThread$WrappingRunnable.run(TaskThread.java:61) at java.lang.Thread.run(Thread.java:745) Caused by: freemarker.template.TemplateNotFoundException: Template not found for name "1/zqweb/inc_js_body.html". The name was interpreted by this TemplateLoader: MultiTemplateLoader(loader1 = com.jspxcms.common.freemarker.AdapterTemplateLoader@4177d074, loader2 = ClassTemplateLoader(resourceLoaderClass=org.springframework.web.servlet.view.freemarker.FreeMarkerConfigurer, basePackagePath="" /* relatively to resourceLoaderClass pkg */)). at freemarker.template.Configuration.getTemplate(Configuration.java:2797) at freemarker.core.Environment.getTemplateForInclusion(Environment.java:2540) at freemarker.core.Include.accept(Include.java:162) ... 130 more